Advertising: Does Advertising Tell the Truth? |
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| Author:
| Hicks, Aubrey L. |
| Series title: | Debating the Issues Ser. |
| ISBN: | 978-1-62712-404-1 |
| Publication Date: | Jan 2014 |
| Publisher: | Cavendish Square Publishing LLC
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| Book Format: | Hardback |
| List Price: | USD $36.93 |
Book Description:
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This book examines the debate on how advertising surrounds us in the modern world and is designed to influence our behavior. Some types of advertising can influence us to quit smoking, while others are designed to get us to buy the latest technological advance. This volume reveals the effects advertising has on society and explores the line between a world in which we are able to find what we need, and a world in which our behavior is sometimes controlled by mega corporations. Debate...
More DescriptionThis book examines the debate on how advertising surrounds us in the modern world and is designed to influence our behavior. Some types of advertising can influence us to quit smoking, while others are designed to get us to buy the latest technological advance. This volume reveals the effects advertising has on society and explores the line between a world in which we are able to find what we need, and a world in which our behavior is sometimes controlled by mega corporations. Debate promotes an understanding of alternate points of view, encourages discussion, and informs the public by addressing important questions that have a strong effect on people's lives. Engage your readers, with this volume, to see where they stand on this topical issue.