| Advertising Principles and Problems | | | Author:
| Dirksen, Charles J.
Kroeger, Arthur | | ISBN: | 978-0-256-01925-4 | | Publication Date: | Jan 1977 | | Publisher: | McGraw-Hill Higher Education
| | Imprint: | McGraw-Hill/Irwin | | Book Format: | Hardback | | List Price: | Contact Supplier contact
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