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Advertising and Reality

A Global Study of Representation and Content

Advertising and Reality( )
Editor: Hetsroni, Amir
ISBN:978-1-4411-9194-6
Publication Date:Oct 2012
Publisher:Bloomsbury Publishing Plc
Imprint:Continuum
Book Format:Paperback
List Price:USD $51.95USD $51.95
Book Description:

Provides an up-to-date picture of the way modern life is portrayed in the most popular format of marketing communication worldwide.

Book Details
Pages:272
Detailed Subjects: Business & Economics / Advertising & Promotion
Physical Dimensions (W X L X H):6 x 9 x 0.6 Inches
Book Weight:0.86 Pounds



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