An Influencer's World A Behind-The-Scenes Look at Social Media Influencers and Creators |
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| Author:
| Baker, Caroline
Baker, Don |
| ISBN: | 978-1-60938-895-9 |
| Publication Date: | Jun 2023 |
| Publisher: | University of Iowa Press
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| Book Format: | Paperback |
| List Price: | USD $25.00 |
Book Description:
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How do influencers win their fight for relevance and create a brand that catches fire, while still leading an authentic, healthy life?
An Influencer's World pulls back the curtain and shines a light on the often-misunderstood realities of this dynamic industry. Featuring dozens of interviews with trending influencers, CEOs, leading industry insiders, brands, mental health professionals, and celebrities, this book provides an unconventional look at both the business side of...
More DescriptionHow do influencers win their fight for relevance and create a brand that catches fire, while still leading an authentic, healthy life? An Influencer's World pulls back the curtain and shines a light on the often-misunderstood realities of this dynamic industry. Featuring dozens of interviews with trending influencers, CEOs, leading industry insiders, brands, mental health professionals, and celebrities, this book provides an unconventional look at both the business side of influencing and the personal lives of influencers and creators.