Art and Print Production Concept, Technology and Application |
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Author:
| Sarkar, N. N. |
ISBN: | 978-0-19-569224-2 |
Publication Date: | Jul 2008 |
Publisher: | Oxford University Press, Incorporated
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Book Format: | Paperback |
List Price: | USD $29.95 |
Book Description:
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Art and Print Production succinctly covers the entire gamut of the theory of the subject. Beginning with the concept of "Art" it takes up all technical issues arising in any pre-printing or post-printing situation and then moves to some of the important application areas. It discusses at length, the finer details of paper, color, type and business of graphics, emphasizing costing and estimating. In spite of the book's highly technical theme, it uses vivid visuals and simple language,...
More DescriptionArt and Print Production succinctly covers the entire gamut of the theory of the subject. Beginning with the concept of "Art" it takes up all technical issues arising in any pre-printing or post-printing situation and then moves to some of the important application areas. It discusses at length, the finer details of paper, color, type and business of graphics, emphasizing costing and estimating. In spite of the book's highly technical theme, it uses vivid visuals and simple language, devoid of technical jargon.