Best Practice Cases in Branding

Lessons from the World's Strongest Brands

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Author:

ISBN:

978-0-13-188865-4

Publication Date:

Jan 2007

Publisher:

Prentice Hall PTR

Imprint:

Prentice Hall

Book Format:

Paperback

List Price:

USD $79.60

Book Details

Pages:	382
Detailed Subjects:	Reference / Consumer Guides Business & Economics / Marketing / General
Physical Dimensions (W X L X H):	7.02 x 9.048 x 0.702 Inches
Book Weight:	1.386 Pounds

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