Beyond Your Logo 7 Brand Ideas That Matter Most for Small Business Success |
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(various roles):
| Compass Press LLC, |
Original Author:
| Fogel, Elaine |
Prepared for Publication by:
| Fogel, Elaine |
Designed by:
| Fogel, Elaine |
Cover Design by:
| Fogel, Elaine |
Author:
| Fogel, Elaine |
ISBN: | 978-0-9966613-0-0 |
Publication Date: | Sep 2015 |
Publisher: | Compass Press LLC
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Book Format: | Paperback |
List Price: | USD $19.95 |
Book Description:
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There are plenty of hurdles to overcome running a small business. It may have excellent products and services, investment capital, and an ideal location, BUT, if its brand is lackluster or nonexistent, success will be that much harder to attain.Your small business' brand is more than its logo, look, and colors. It emanates from the mindsets, attitudes, and behaviors of anyone and everyone involved in it. And, since success depends on its brand reputation, it's critical that you do...
More DescriptionThere are plenty of hurdles to overcome running a small business. It may have excellent products and services, investment capital, and an ideal location, BUT, if its brand is lackluster or nonexistent, success will be that much harder to attain.Your small business' brand is more than its logo, look, and colors. It emanates from the mindsets, attitudes, and behaviors of anyone and everyone involved in it. And, since success depends on its brand reputation, it's critical that you do everything possible to ensure that your customers' experiences are amazing.Beyond Your Logo delivers 7 strategic ideas with loads of free and low-cost tactics and resources you can implement and use immediately. And, you don't need any marketing or branding experience to benefit from the guidance Elaine gives you!Whether you own an existing small business, work for one, or are starting a new one, learn the concepts and tools that can take your company well Beyond Your Logo.