Branding 360 Simplified Guide to Practical Branding |
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Author:
| Yeboah, Scofray |
ISBN: | 978-1-5055-3086-5 |
Publication Date: | Dec 2014 |
Publisher: | CreateSpace Independent Publishing Platform
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Book Format: | Paperback |
List Price: | USD $12.99 |
Book Description:
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Branding 360 bring to readers a simplified practical guide to branding. It opens up dimensions that even students and experts of branding find difficult to implement. Topics such as Definition of branding which practically explains the subject matter e.g Uniqueness, Distinction and Difference one or company must be in branding.The difference between Brand Identity and logo design.How to consider and promote Feedback as a form of brand.How to deploy Efficiency as form of branding to...
More DescriptionBranding 360 bring to readers a simplified practical guide to branding. It opens up dimensions that even students and experts of branding find difficult to implement. Topics such as Definition of branding which practically explains the subject matter e.g Uniqueness, Distinction and Difference one or company must be in branding.The difference between Brand Identity and logo design.How to consider and promote Feedback as a form of brand.How to deploy Efficiency as form of branding to maximize its practicality and competitive advantage.How to understand a good corporate brand starts with good investment into employee branding.Personal branding is handled as the denominator of holistic branding.The use of social media to handle one's character as product.Transformation Messages to spur you on with the knowledge and depth acquired from this book.Some will call this book holistic branding, othersmight call it branding made simple but it is indeed Branding 360, meaning all roundedand all seasoned branding, made simple and practicable