Brandscapes Architecture in the Experience Economy |
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| Author:
| Klingmann, Anna |
| ISBN: | 978-0-262-51503-0 |
| Publication Date: | Sep 2010 |
| Publisher: | MIT Press
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| Book Format: | Paperback |
| List Price: | USD $35.00 |
Book Description:
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Architecture as imprint, as brand, as the new media of transformation--of places, communities, corporations, and people.
Architecture as imprint, as brand, as the new media of transformation--of places, communities, corporations, and people.