Business Agility Strategies for Gaining Competitive Advantage Through Mobile Business Solutions |
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| Author:
| Evans, Nicholas D. |
| ISBN: | 978-0-13-066837-0 |
| Publication Date: | Nov 2001 |
| Publisher: | FT Press
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| Book Format: | Paperback |
| List Price: | USD $29.00 |
Book Description:
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For all students of business and technology who want to understand the coming mobile business revolution.
Mobile business technology makes it possible for businesses to combine process agility with technical agility in entirely new ways -- and thereby achieve powerful competitive advantage. In this business-focused book, leading consultant Nicholas D. Evans clearly articulates business strategies and execution techniques that are already driving value for early...
More Description
For all students of business and technology who want to understand the coming mobile business revolution.
Mobile business technology makes it possible for businesses to combine process agility with technical agility in entirely new ways -- and thereby achieve powerful competitive advantage. In this business-focused book, leading consultant Nicholas D. Evans clearly articulates business strategies and execution techniques that are already driving value for early m-Business adopters. In detailed case studies, Evans presents all these significant applications: Aviall (customer inventory management); ADC Telecommunications (field force productivity); Carlson Hospitality (improved customer service and management productivity); eBay (anytime/anywhere access to auctions); FT Interactive Data (unified business-critical communications); Office Depot (automated delivery management); and Rental Service Corporation (better sales force productivity). Evans also introduces tested metrics for assessing mobile business applications, and covers the entire process of deploying them, from start to finish.