Business Awareness for Optometrist A Primer |
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| Author:
| Hirji, Nizar |
| ISBN: | 978-0-7506-3961-3 |
| Publication Date: | Apr 1999 |
| Publisher: | Elsevier - Health Sciences Division
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| Imprint: | Butterworth-Heinemann |
| Book Format: | Paperback |
| List Price: | USD $71.95 |
Book Description:
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This book will equip the student and all those starting out in the optometric field with the basic business insight necessary for setting up in practice and to begin understanding the commercial aspects of the optical industry. Covering issues from employing staff to marketing; practice layout and design to aspects of the law, this text is an indispensable practical handbook for student and practitioner optometrists and dispensing opticians.
This book will equip the student and all those starting out in the optometric field with the basic business insight necessary for setting up in practice and to begin understanding the commercial aspects of the optical industry. Covering issues from employing staff to marketing; practice layout and design to aspects of the law, this text is an indispensable practical handbook for student and practitioner optometrists and dispensing opticians.
- Practical
- Introductory level
- Easily accessible text with bullet points and a wealth of sample forms and case examples