Call of the Mall The Author of Why We Buy on the Geography of Shopping |
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Author:
| Underhill, Paco |
ISBN: | 978-0-7569-5720-9 |
Publication Date: | Jan 2005 |
Publisher: | Perfection Learning Corporation
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Book Format: | Hardback |
List Price: | USD $22.15 |
Book Description:
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A bright, ironic, funny, and shrewd portrait of the mall--America's gift to personal consumption--is an example of commercial and social culture. This book examines how the mall is used, what it means, why it works when it does, and why it sometimes doesn't.
A bright, ironic, funny, and shrewd portrait of the mall--America's gift to personal consumption--is an example of commercial and social culture. This book examines how the mall is used, what it means, why it works when it does, and why it sometimes doesn't.