Coming Attractions Reading American Movie Trailers |
|
| Author:
| Kernan, Lisa |
| Series title: | Texas Film and Media Studies Ser. |
| ISBN: | 978-0-292-70558-6 |
| Publication Date: | Nov 2004 |
| Publisher: | University of Texas Press
|
| Book Format: | Paperback |
| List Price: | USD $30.00 |
Book Description:
|
Starting from the premise that movie trailers can be considered a film genre, this pioneering book explores the genre's conventions and offers a primer for reading the rhetoric of movie trailers.
Starting from the premise that movie trailers can be considered a film genre, this pioneering book explores the genre's conventions and offers a primer for reading the rhetoric of movie trailers.