Complaint Is a Gift, a: Recovering Customer Loyalty When Things Go Wrong |
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Author:
| Barlow, Janelle Moller, Claus |
ISBN: | 978-1-282-29927-6 |
Publication Date: | Jan 2008 |
Publisher: | Berrett-Koehler Publishers, Incorporated
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Book Format: | Ebook |
List Price: | USD $32.95 |
Book Description:
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A completely revised and updated edition of one of the first books to show that customer complaints are actually valuable sources of feedback that can be used to improve an organization's goods and services. Features new chapters on the Internet, not taking complaints personally, and complaining effectively yourself, as well as new examples, tools and strategies.
A completely revised and updated edition of one of the first books to show that customer complaints are actually valuable sources of feedback that can be used to improve an organization's goods and services. Features new chapters on the Internet, not taking complaints personally, and complaining effectively yourself, as well as new examples, tools and strategies.