Consumer Behavior and Marketing Strategy

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Author:

Series title:

The McGraw-Hill/Irwin Series in Marketing

ISBN:

978-0-07-111177-5

Publication Date:

Jan 2005

Publisher:

McGraw-Hill Companies, The

Book Format:

Paperback

List Price:

Contact Supplier contact

Book Description:

Book Details

Pages:	576
Detailed Subjects:	Business & Economics / Consumer Behavior Business & Economics / Marketing / General
Physical Dimensions (W X L X H):	6.934 x 8.915 x 0.874 Inches
Book Weight:	2.235 Pounds

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