Contemporary Advertising

(

)

Author:

Series title:

The McGraw-Hill/Irwin Series in Marketing

ISBN:

978-0-07-241544-5

Publication Date:

Jul 2001

Publisher:

McGraw-Hill School Education Group

Book Format:

Hardback

List Price:

USD $71.00

Book Details

Pages:	704
Detailed Subjects:	Business & Economics / Advertising & Promotion
Physical Dimensions (W X L X H):	7.8 x 9.75 Inches

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