Corporate Communications Convention, Complexity and Critique |
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| Author:
| Christensen, Lars Thøger
Morsing, Mette
Cheney, George |
| ISBN: | 978-1-84920-833-8 |
| Publication Date: | Sep 2009 |
| Publisher: | SAGE Publications, Limited
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| Book Format: | Ebook |
| List Price: | Contact Supplier contact
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Book Description:
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The field of corporate communications describes the practices organizations use to communicate as coherent corporate "bodies". Drawing on the metaphor of the body and on a variety of theories and disciplines, Corporate Communications: Convention, Complexity and Critique challenges the idealized notion that organizations can and should communicate as unified wholes. Clearly written with international vignettes and executive briefings, this book shows that in a complex world the...
More DescriptionThe field of corporate communications describes the practices organizations use to communicate as coherent corporate "bodies". Drawing on the metaphor of the body and on a variety of theories and disciplines, Corporate Communications: Convention, Complexity and Critique challenges the idealized notion that organizations can and should communicate as unified wholes. Clearly written with international vignettes and executive briefings, this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices.