Corporate Social Responsibility, Public Relations and Community Engagement Emerging Perspectives from South East Asia |
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Author:
| Sison, Marianne Sarabia-Panol, Zeny |
Series title: | Routledge New Directions in PR and Communication Research Ser. |
ISBN: | 978-1-317-56165-1 |
Publication Date: | Sep 2018 |
Publisher: | Taylor & Francis Group
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Imprint: | Routledge |
Book Format: | Digital (delivered electronically) |
List Price: | USD $54.95USD $190.00USD $190.00 |
Book Description:
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This innovative book connects the disciplines of participatory and development communication with public relations and corporate social responsibility discourse. Focusing on six countries--Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam-- it discusses how PR and CSR discourse are interpreted, communicated and enacted in the region.
This innovative book connects the disciplines of participatory and development communication with public relations and corporate social responsibility discourse. Focusing on six countries--Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam-- it discusses how PR and CSR discourse are interpreted, communicated and enacted in the region.