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El Mito de la Excelencia
Los Consumidores en Esta Etapa de Cambio Permanente
El Mito de la Excelencia
(
)
Author:
Crawford, Fred
ISBN:
978-84-95787-20-0
Publication Date:
Jan 2004
Publisher:
Empresa Activa
Book Format:
Hardback
List Price:
USD $21.95
Book Description:
Buy Now
Book Details
Pages:
304
Detailed Subjects:
Business & Economics / Marketing / Research
Business & Economics / Consumer Behavior
Physical Dimensions
(W X L X H)
:
5.75 x 9 Inches
Author Biography
Crawford, Fred
(Author)
Fred Crawford is executive vice president & global sector leader of Cap Gemini Ernst & Young's consumer products retail & distribution consulting practice. Crawford lives in New York City.
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