Elgar Encyclopedia of Corporate Communication |
|
| Editor:
| Podnar, Klement |
| Series title: | Elgar Encyclopedias in Business and Management Ser. |
| ISBN: | 978-1-80220-086-7 |
| Publication Date: | Mar 2024 |
| Publisher: | Edward Elgar Publishing, Incorporated
|
| Book Format: | Hardback |
| List Price: | USD $330.00 |
Book Description:
|
This comprehensive Encyclopedia captures the intricacies of corporate communication, offering 87 clear, succinct definitions of important concepts within marketing, business, organizational communication and public relations followed by critical, literary analyses of significant research ventures.
This comprehensive Encyclopedia captures the intricacies of corporate communication, offering 87 clear, succinct definitions of important concepts within marketing, business, organizational communication and public relations followed by critical, literary analyses of significant research ventures.