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Essentials of Focus Groups

Essentials of Focus Groups( )
Author: Carey, Martha Ann
Asbury, Jo-Ellen
Foreword by: Tolich, Martin
Series title:Qualitative Essentials Ser.
ISBN:978-1-59874-048-6
Publication Date:Jan 2012
Publisher:Routledge
Book Format:Paperback
List Price:USD $22.95
Book Description:

In this volume, Carey and Asbury provide a brief, systematic introduction to developing, implementing, and analyzing focus groups in research projects.

Book Details
Pages:128
Detailed Subjects: Social Science / Methodology
Social Science / Research
Physical Dimensions (W X L X H):6 x 9 Inches



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