Guerrilla Marketing, 4th Edition

Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness

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Author:

Levinson, Jay Conrad

ISBN:

978-0-547-34766-0

Publication Date:

May 2007

Publisher:

HarperCollins Publishers

Imprint:

Harper Business

Book Format:

Ebook

List Price:

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Book Description:

NATIONAL BESTSELLER

The book that started the guerilla marketing revolution, expanded and completely updated for the twenty-first century.

Book Details

Pages:	384
Detailed Subjects:	Business & Economics / Marketing / General Business & Economics / Small Business Business & Economics / Advertising & Promotion

Author Biography

Levinson, Jay Conrad (Author)

He is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president & creative director at J. Walter Thompson Advertising & Leo Burnett Advertising, he is chairman of Guerrilla Marketing International, a consulting firm serving large & small businesses worldwide. He lives San Rafael, California.

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