Harvard Business Review on Thriving in Emerging Markets |
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| Author:
| Harvard Business Review Staff, |
| ISBN: | 978-1-4221-7215-5 |
| Publication Date: | May 2011 |
| Publisher: | Harvard Business Review Press
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| Book Format: | Ebook |
| List Price: | USD $21.99 |
Book Description:
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Beat local companies at their game. If you need the best practices and ideas for gaining market share in developing economies--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: - Manage risk in unstable environments - Ward off political threats to your business - Customize your business model for...
More DescriptionBeat local companies at their game.
If you need the best practices and ideas for gaining market share in developing economies--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place.
This collection of HBR articles will help you:
- Manage risk in unstable environments
- Ward off political threats to your business
- Customize your business model for emerging markets
- Tailor your strategy to capitalize on countries' strengths
- Gain ground on emerging giants
- Compete in China's new high-tech market
- Win the war for talent in developing economies
- Serve the bottom of the pyramid profitably