Innovating Strategy Processes |
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| Editor:
| Floyd, Steven W.
Roos, Johan
Jacobs, Claus D.
Kellermanns, Franz W. |
| Series title: | Strategic Management Society Ser. |
| ISBN: | 978-0-470-76204-2 |
| Publication Date: | Jun 2008 |
| Publisher: | John Wiley & Sons, Incorporated
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| Imprint: | Wiley-Blackwell |
| Book Format: | Digital download |
| List Price: | Contact Supplier contact
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Book Description:
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Innovating Strategy Process presents a series of reflective essays by established and emerging scholars on the subject of innovation, considering it both as an outcome of strategy and as a process in itself.
- Contains new ideas and rich case descriptions that will trigger creative thinking about how to design a more innovative strategy process.
- Offers new conceptual frameworks for analyzing and designing strategy process.
- Addresses...
More Description
Innovating Strategy Process presents a series of reflective essays by established and emerging scholars on the subject of innovation, considering it both as an outcome of strategy and as a process in itself.
- Contains new ideas and rich case descriptions that will trigger creative thinking about how to design a more innovative strategy process.
- Offers new conceptual frameworks for analyzing and designing strategy process.
- Addresses cutting-edge topics, such as play as the means and art as the impetus for strategy-making; the role of emotion in new venture decision-making; and science and entrepreneurship as a source of innovative strategies.
- Signals the future direction of the field.