Innovators Anonymous Seven Steps to Get Your Product off the Ground |
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| Author:
| McClennan, Jeannette |
| Editor:
| Anderson, Erika |
| Designed by:
| Portocarrero, Ricardo |
| Cover Design by:
| Thompson, Patrick |
| Produced by:
| Webb, Kathryn |
| ISBN: | 978-1-7321437-1-5 |
| Publication Date: | Apr 2018 |
| Publisher: | 10012
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| Book Format: | Paperback |
| List Price: | USD $20.00 |
Book Description:
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We¿re calling this Innovators Anonymous because innovation is trickierthan many make it out to be; ¿Fail better¿ has become a catchphrase,but not a reality anyone wants to face. What we¿ve found is that part ofinnovation is educating others about the process¿during the process¿so as to help them navigate the inherent twists and turns. Just as othergroups provide support, we¿re here with our own multistep process tocreate a product while maintaining peace of mind.What is that process? A...
More DescriptionWe¿re calling this Innovators Anonymous because innovation is trickierthan many make it out to be; ¿Fail better¿ has become a catchphrase,but not a reality anyone wants to face. What we¿ve found is that part ofinnovation is educating others about the process¿during the process¿so as to help them navigate the inherent twists and turns. Just as othergroups provide support, we¿re here with our own multistep process tocreate a product while maintaining peace of mind.What is that process? A way to intertwine the foundations of a solidbusiness plan with the mechanics of creating a digital product¿becausewhat is one without the other? If there¿s no revenue, everything comes toa halt. If there¿s no process, there¿s no path.By going ¿lean¿ long before it became a movement, we developed acohesive model that has helped our clients and will hopefully help you,too. We were inspired by the structure of Eric Ries¿s ¿Build-Measure-Learn¿ feedback loop and decided to build upon it with a hands-on,seven-step process that speaks to everyone who seeks to innovate.