International Business Organization |
|
| Editor:
| Burton, Fred
Cross, Adam
Chapman, Malcolm |
| ISBN: | 978-1-283-65101-1 |
| Publication Date: | Jan 1999 |
| Publisher: | Palgrave Macmillan
|
| Book Format: | Ebook |
| List Price: | USD $176.00 |
Book Description:
|
The fifth volume of the Academy of international Business Series concentrates on three crucial areas of international Business: organizational issues across multinational enterprises, internationalmarket entry strategy and emerging markets. It examines theory and practice in parent-subsidiary relationships, in host country and MNE interactions, and in the organizational response of internationalbusiness to dynamics in the global economy.
The fifth volume of the Academy of international Business Series concentrates on three crucial areas of international Business: organizational issues across multinational enterprises, internationalmarket entry strategy and emerging markets. It examines theory and practice in parent-subsidiary relationships, in host country and MNE interactions, and in the organizational response of internationalbusiness to dynamics in the global economy.