Introduction to the Corporate Annual Report A Business Application |
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Author:
| Stanko, Brian Zeller, Thomas |
ISBN: | 978-0-471-27084-3 |
Publication Date: | Mar 2003 |
Publisher: | John Wiley & Sons, Incorporated
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Imprint: | Wiley |
Book Format: | Paperback |
List Price: | USD $30.00USD $38.95 |
Book Description:
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Introduction to the Corporate Annual Report Includes pre-selected annual reports or students can select their own company. The book stimulates a cross-functional learning experience (i.e., learning activities are integrated across disciplines) and goes beyond the common focus on whether or not to invest in a company. It requires students to link a company's strategic focus to its financial resources, market opportunities and make a decision about its future. And the book offers...
More Description Introduction to the Corporate Annual Report Includes pre-selected annual reports or students can select their own company. The book stimulates a cross-functional learning experience (i.e., learning activities are integrated across disciplines) and goes beyond the common focus on whether or not to invest in a company. It requires students to link a company's strategic focus to its financial resources, market opportunities and make a decision about its future. And the book offers perforated pages and space for student reponses to facilitate delivery of assignments and ease of grading.