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Jobs to Be Done

A Roadmap for Customer-Centered Innovation

Jobs to Be Done( )
Author: Wunker, Stephen
Wattman, Jessica
Farber, David
ISBN:978-0-8144-3808-4
Publication Date:Nov 2016
Publisher:AMACOM
Book Format:Digital (delivered electronically)
List Price:USD $14.67Contact Supplier contact
Book Description:

Discover profitable new product ideas when you focus on what customers need, not on what they want.



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