Let's Make Money, Honey

Let's Make Money, Honey: The Couple's Guide to Starting a Service Business is about a baby boomer couple who start a small service business as a second career. As much as it is a good story, Let's Make Money, Honey is also a how-to guide that covers planning, financing, outfitting, and launching a service business, as well as operations, marketing, sales, customer service, and managing growth. Included are useful tools to help couples assess their business interests and compatibility....
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Let's Make Money, Honey: The Couple's Guide to Starting a Service Business is about a baby boomer couple who start a small service business as a second career. As much as it is a good story, Let's Make Money, Honey is also a how-to guide that covers planning, financing, outfitting, and launching a service business, as well as operations, marketing, sales, customer service, and managing growth. Included are useful tools to help couples assess their business interests and compatibility. Inspiring and instructional, Let's Make Money, Honey will help couples consider whether to start a service business together ? or provide those ready to move forward with a blueprint for success. Packed with detailed how-to advice based on real-world experience, Let's Make Money, Honey is a must-read for self-starter couples of all ages and especially those exploring encore careers.Barry Silverstein and Sharon Wood have worked together in one capacity or another for over three decades. They have also been married to each other for nearly that long. After lengthy careers in marketing and sales, Silverstein and Wood relocated to Asheville, North Carolina where they started a small service business together. They ran it successfully and sold it six years later. They proved without question that couples can not only successfully work together, they can start and run a business together. Silverstein and Wood continue to collaborate as volunteers for Asheville Humane Society. Wood, a retired dog groomer, donates her time and expertise grooming shelter dogs. Silverstein is a freelance writer, brand marketing consultant, and the author of several business books, including Business-to-Business Internet Marketing (the first book written on the subject) and The Breakaway Brand. The couple resides in the Asheville, North Carolina area.