Management Information Systems Managing the Digital Firm, Loose-Leaf Edition Plus Mylab MIS with Pearson EText -- Access Card Package |
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| Author:
| Laudon, Kenneth C.
Laudon, Jane P. |
| ISBN: | 978-0-13-540904-6 |
| Publication Date: | May 2019 |
| Publisher: | Pearson Education
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| Book Format: | Loose-leaf
Mixed media product
Mixed media product
Mixed media product
Miscellaneous print |
| List Price: | USD $213.32 |
Book Description:
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NOTE: This loose-leaf, three-hole punched version of the textbook gives students the flexibility to take only what they need to class and add their own notes - all at an affordable price. For introductory courses in IS (information systems) and MIS (management information systems).This package includes MyLab MIS. The authoritative, case-based study of IS in business todayManagement Information...
More Description
NOTE: This loose-leaf, three-hole punched version of the textbook gives students the flexibility to take only what they need to class and add their own notes - all at an affordable price.
For introductory courses in IS (information systems) and MIS (management information systems).
This package includes MyLab MIS.
The authoritative, case-based study of IS in business today
Management Information Systems: Managing the Digital Firm provides the most comprehensive overview of information systems used by business firms today, while drawing connections between MIS and business performance. The Laudons are known for their outstanding real-world case studies, which describe how well-known companies use IT to solve problems and achieve business objectives. Students develop sought-after skills, such as leading IS-related management discussions and using IT to meet bottom-line results. Each chapter of the 16th edition features all-new Interactive Sessions, new Video Cases, and a new Career Opportunities section building practical job-seeking skills.
Reach every student by pairing this text with MyLab MIS
MyLab(tm) is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. And, with MIS Decision-Making Sims and Auto-Graded Excel(tm) and Access(tm) Projects, students learn how MIS concepts will help them succeed in their future careers. Learn more about MyLab MIS.
Plus, give students anytime, anywhere access with Pearson eText
Pearson eText is a simple-to-use, mobile-optimized, personalized reading experience available within MyLab. It lets students highlight, take notes, and review key vocabulary all in one place - even when offline. Seamlessly integrated videos and other rich media engage students and give them access to the help they need, when they need it. Educators can easily share their own notes with students so they see the connection between their eText and what they learn in class.
For instructors not using MyLab, Pearson eText can also be adopted on its own as the main course material. Learn more about Pearson eText or contact your Pearson rep for purchase options.