Market Driven Strategy Processes for Creating Value |
|
| Author:
| Day, George S. |
| ISBN: | 978-0-684-86536-2 |
| Publication Date: | Nov 1999 |
| Publisher: | Free Press
|
| Imprint: | Free Press |
| Book Format: | Hardback |
| List Price: | USD $35.00 |
Book Description:
|
The classic, groundbreaking book that defined a market-driven approach to competitive strategy - now reissued with a new introduction by the author.
The classic, groundbreaking book that defined a market-driven approach to competitive strategy - now reissued with a new introduction by the author.