Marketing 5. 0 Technology for Humanity |
|
| Author:
| Kotler, Philip
Kartajaya, Hermawan
Setiawan, Iwan |
| Narrated by:
| Menasche, Steve |
| ISBN: | 978-1-6637-1210-3 |
| Publication Date: | Mar 2021 |
| Publisher: | Ascent Audio
|
| Book Format: | Downloadable audio file |
| List Price: | USD $12.99 |
Book Description:
|
In Marketing 5.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world.
In Marketing 5.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world.