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Marketing
Marketing
(
)
Author:
Bovée, Courtland L.
Houston, Michael J.
Thill, John V.
Series title:
Marketing Ser.
ISBN:
978-0-07-006879-7
Publication Date:
Oct 1994
Publisher:
McGraw-Hill Companies, The
Book Format:
Hardback
List Price:
USD $65.25
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Book Details
Detailed Subjects:
Business & Economics / Marketing / General
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