Marketing |
|
| Author:
| Baines, Paul
Fill, Chris
Page, Kelly |
| ISBN: | 978-0-19-929043-7 |
| Publication Date: | May 2008 |
| Publisher: | Oxford University Press, Incorporated
|
| Book Format: | Paperback |
| List Price: | USD $99.00 |
Book Description:
|
"Marketing" offers students and lecturers an integrated learning solution that combines accessible narrative with a diverse range of electronic tools. It offers practical coverage of marketing topics through providing examples from real-life practitioners and is highly relevant to the student experience.
"Marketing" offers students and lecturers an integrated learning solution that combines accessible narrative with a diverse range of electronic tools. It offers practical coverage of marketing topics through providing examples from real-life practitioners and is highly relevant to the student experience.