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Marketing Channels
A Relationship Management Approach
Marketing Channels
(
)
Author:
Pelton, Lou E.
Lumpkin, James R.
Strutton, David
Series title:
Marketing Ser.
ISBN:
978-0-07-289512-4
Publication Date:
Aug 2001
Publisher:
McGraw-Hill Higher Education
Imprint:
McGraw-Hill/Irwin
Book Format:
Hardback
List Price:
USD $119.68
Book Description:
Buy Now
Book Details
Pages:
544
Detailed Subjects:
Business & Economics / Marketing / General
Physical Dimensions
(W X L X H)
:
8 x 9.4 x 1.06 Inches
Book Weight:
2.295 Pounds
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