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Marketing Channels

A Relationship Management Approach

Marketing Channels( )
Author: Pelton, Lou E.
Lumpkin, James R.
Strutton, David
Series title:Marketing Ser.
ISBN:978-0-07-289512-4
Publication Date:Aug 2001
Publisher:McGraw-Hill Higher Education
Imprint:McGraw-Hill/Irwin
Book Format:Hardback
List Price:USD $119.68
Book Description:

Book Details
Pages:544
Detailed Subjects: Business & Economics / Marketing / General
Physical Dimensions (W X L X H):8 x 9.4 x 1.06 Inches
Book Weight:2.295 Pounds



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