Marketing Your Library's Electronic Resources |
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| Author:
| Kennedy, Marie R.
LaGuardia, Cheryl |
| Series title: | How-To-Do-It Manuals Ser. |
| ISBN: | 978-0-8389-1600-1 |
| Publication Date: | Oct 2017 |
| Publisher: | American Library Association
|
| Book Format: | Ebook |
| List Price: | USD $48.00 |
Book Description:
|
When front line librarians improve awareness of under-utilized resources, thereby increasing demand for more of the same, it can also encourage increased funding for the library. This book's flexible, step-by-step layout makes it an ideal resource for a wide range of learning styles, institutional environments, and levels of marketing experience.
When front line librarians improve awareness of under-utilized resources, thereby increasing demand for more of the same, it can also encourage increased funding for the library. This book's flexible, step-by-step layout makes it an ideal resource for a wide range of learning styles, institutional environments, and levels of marketing experience.