| Marketing: the Core with Connect Plus | | | Author:
| Kerin, Roger
Hartley, Steven
Rudelius, William | | ISBN: | 978-0-07-747766-0 | | Publication Date: | Dec 2010 | | Publisher: | McGraw-Hill Higher Education
| | Imprint: | McGraw-Hill/Irwin | | Book Format: | Paperback | | List Price: | USD $126.75USD $169.00 |
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