Mass Customization Challenges and Solutions |
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| Editor:
| Blecker, Thorsten
Friedrich, Gerhard |
| Series title: | International Series in Operations Research and Management Science Ser. |
| ISBN: | 978-1-4419-4076-6 |
| Publication Date: | Feb 2011 |
| Publisher: | Springer
|
| Book Format: | Paperback |
| List Price: | USD $139.99 |
Book Description:
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Mass Customization: Challenges and Solutions defines the parameters of the emerging business strategy, mass customization. The book will cover the main categories of the area with a systematic examination of the following themes: manufacturing systems and mass customization, supply chain management and mass customization, and information systems and mass customization.
In addition to being tightly organized by themes and a carefully selected group of contributors, the Editors...
More Description
Mass Customization: Challenges and Solutions defines the parameters of the emerging business strategy, mass customization. The book will cover the main categories of the area with a systematic examination of the following themes: manufacturing systems and mass customization, supply chain management and mass customization, and information systems and mass customization.
In addition to being tightly organized by themes and a carefully selected group of contributors, the Editors will write introductory material to the sections along with introductory and concluding chapters. The result is a book that provides the field with the conceptual framework of mass customization, its tools, its solutions, and real-world examples of successful implementations of the business strategy. An important book for academics working in production operations, production manufacturing, industrial engineering, logistics, supply chain management, and industry practitioners.