Master Data Management |
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| Author:
| Loshin, David |
| Series title: | The MK/OMG Press Ser. |
| ISBN: | 978-0-12-374225-4 |
| Publication Date: | Oct 2008 |
| Publisher: | Elsevier Science & Technology
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| Imprint: | Morgan Kaufmann |
| Book Format: | Paperback |
| List Price: | USD $60.95 |
Book Description:
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The key to a successful MDM initiative isn't technology or methods, it's people: the stakeholders in the organization and their complex ownership of the data that the initiative will affect.Master Data Management equips you with a deeply practical, business-focused way of thinking about MDM--an understanding that will greatly enhance your ability to communicate with stakeholders and win their support. Moreover, it will help you deserve their support: you'll master all the details...
More DescriptionThe key to a successful MDM initiative isn't technology or methods, it's people: the stakeholders in the organization and their complex ownership of the data that the initiative will affect.Master Data Management equips you with a deeply practical, business-focused way of thinking about MDM--an understanding that will greatly enhance your ability to communicate with stakeholders and win their support. Moreover, it will help you deserve their support: you'll master all the details involved in planning and executing an MDM project that leads to measurable improvements in business productivity and effectiveness.