Mastering Gamification: Customer Engagement in 30 Days |
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| Author:
| Harris, Scot |
| ISBN: | 978-1-306-43085-2 |
| Publication Date: | Jan 2014 |
| Publisher: | Packt Publishing, Limited
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| Imprint: | ImPackt Publishing |
| Book Format: | Ebook |
| List Price: | USD $19.99 |
Book Description:
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"This practical tutorial will show you exactly how to plan and put together a gamification to really motivate your customers, through step-by-step instructions delivered over an easy to follow 30 day schedule. You might be a marketing practitioner, a start-up entrepreneur needing a kick-start in developing a loyal customer base, or a small-medium business owner ready to take your company to the next level - if you re new to gamification or in the learning stages, this book is for you."
"This practical tutorial will show you exactly how to plan and put together a gamification to really motivate your customers, through step-by-step instructions delivered over an easy to follow 30 day schedule. You might be a marketing practitioner, a start-up entrepreneur needing a kick-start in developing a loyal customer base, or a small-medium business owner ready to take your company to the next level - if you re new to gamification or in the learning stages, this book is for you."