Masters of Disaster The Ten Commandments of Damage Control |
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| Author:
| Lehane, Christopher
Fabiani, Mark
Guttentag, Bill |
| ISBN: | 978-1-137-27896-8 |
| Publication Date: | Mar 2014 |
| Publisher: | St. Martin's Press
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| Imprint: | Saint Martin's Griffin |
| Book Format: | Paperback |
| List Price: | USD $18.99 |
Book Description:
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Covering the ten commandments of damage control, Masters of Disaster outlines the strategies that can make real time news alerts, Twitter trend lines and viral videos work for you rather against you. Full of lively personal anecdotes and hard-knuckled advice, this is a must-read for anyone who wants to emerge with their reputation intact.
Covering the ten commandments of damage control, Masters of Disaster outlines the strategies that can make real time news alerts, Twitter trend lines and viral videos work for you rather against you. Full of lively personal anecdotes and hard-knuckled advice, this is a must-read for anyone who wants to emerge with their reputation intact.