McQuail′s Mass Communication Theory |
|
| Author:
| McQuail, Denis |
| ISBN: | 978-1-4129-0372-1 |
| Publication Date: | Apr 2005 |
| Publisher: | SAGE Publications, Limited
|
| Book Format: | Paperback |
| List Price: | USD $63.95 |
Book Description:
|
The Fifth Edition includes:
- new pedagogical features, such as break out boxes providing activities for classroom discussion and revision
- a student-friendly glossary of nearly a hundred key terms in media and communication
- contemporary media examples bring this popular text right up to date
- a companion website at www.sagepub.co.uk/mcquail5 provides support for lecturers and further resources for students
The
Fifth Edition includes:
- new pedagogical features, such as break out boxes providing activities for classroom discussion and revision
- a student-friendly glossary of nearly a hundred key terms in media and communication
- contemporary media examples bring this popular text right up to date
- a companion website at www.sagepub.co.uk/mcquail5 provides support for lecturers and further resources for students