Media of Mass Communication, the, Books a la Carte Edition |
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| Author:
| Vivian, John |
| ISBN: | 978-0-205-79870-4 |
| Publication Date: | Mar 2010 |
| Publisher: | Allyn & Bacon, Incorporated
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| Book Format: | Loose-leaf |
| List Price: | USD $92.67 |
Book Description:
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This edition features the exact same content as the traditional text in a convenient, three-hole- punched, loose-leaf version.
Updated in a new 10th edition, this book is organized around a "balanced" approach and provides the principles and foundations of media literacy with coverage of contemporary media issues. This book covers the on-going transformations in mass media and offers accessible...
More Description
This edition features the exact same content as the traditional text in a convenient, three-hole- punched, loose-leaf version.
Updated in a new 10th edition, this book is organized around a "balanced" approach and provides the principles and foundations of media literacy with coverage of contemporary media issues.
This book covers the on-going transformations in mass media and offers accessible insight into the important issues through lively examples, streamlined coverage, and a robust media tools.