Millennials' Guide to Marketing What No One Ever Told You About This Ever-Evolving Industry |
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| Author:
| Reed, Lauren
Poythress, Jennifer |
| ISBN: | 978-1-954374-12-6 |
| Publication Date: | Nov 2023 |
| Publisher: | Winding Pathway Books
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| Book Format: | Ebook |
| List Price: | USD $9.99 |
Book Description:
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Marketing today requires a combination of old and new tactics - from classic PR initiatives to innovative digital strategies. For Millennial marketers, it's crucial to grasp both the traditional and the cutting-edge. Millennials' Guide to Marketing breaks down the complexities of modern marketing into digestible sections, providing examples and action items along the way. Whether you are a beginner looking to master the fundamentals or a seasoned PR pro aiming to update your skills,...
More DescriptionMarketing today requires a combination of old and new tactics - from classic PR initiatives to innovative digital strategies. For Millennial marketers, it's crucial to grasp both the traditional and the cutting-edge. Millennials' Guide to Marketing breaks down the complexities of modern marketing into digestible sections, providing examples and action items along the way. Whether you are a beginner looking to master the fundamentals or a seasoned PR pro aiming to update your skills, this book provides the tools Millennials need to be effective in today's marketing landscape.