Monitoring the News: the Brilliant Launch and Sudden Collapse of the Monitor Channel The Brilliant Launch and Sudden Collapse of the Monitor Channel |
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| Author:
| Bridge, Susan |
| ISBN: | 978-1-317-46445-7 |
| Publication Date: | May 2015 |
| Publisher: | Taylor & Francis Group
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| Imprint: | Routledge |
| Book Format: | Digital (delivered electronically) |
| List Price: | USD $46.95 |
Book Description:
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Between 1988 and 1992 a technologically sophisticated leadership at the "Christian Science Monitor" led a costly campaign to diversify beyond the failing newspaper to other media, including a cable TV channel. This text tells the story of the Monitor and its loss to American journalism.
Between 1988 and 1992 a technologically sophisticated leadership at the "Christian Science Monitor" led a costly campaign to diversify beyond the failing newspaper to other media, including a cable TV channel. This text tells the story of the Monitor and its loss to American journalism.