No B. S. Guide to Direct Response Social Media Marketing 2nd Edition |
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Author:
| Kennedy, Dan S. Phillips, Kim Walsh |
Read by:
| Romick, James |
Series title: | The No B. S. Ser. |
ISBN: | 979-8-200-57389-9 |
Publication Date: | Mar 2021 |
Publisher: | Ascent Audio
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Book Format: | CD-Audio |
List Price: | USD $19.99 |
Book Description:
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Simply broadcasting a message to millions by social media accomplishes little for most businesses. Dan S. Kennedy and Kim Walsh Phillips are here to tell it like it is: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct response strategies you must employ with every social media campaign so you can stop accepting non-monetizable "likes" and...
More DescriptionSimply broadcasting a message to millions by social media accomplishes little for most businesses. Dan S. Kennedy and Kim Walsh Phillips are here to tell it like it is: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct response strategies you must employ with every social media campaign so you can stop accepting non-monetizable "likes" and "shares" as a return on your time. You'll learn: six direct-response principles that must be applied to social media marketing; the most powerful marketing tactic (per Google); how to get riches with niches and become a magnet to your customers; the monetizing magic of crafting effective emails; the number-one way to prevent wasted marketing dollars; five ways to grow your list for free (before spending a dime on advertising); how to turn passive content into an active conversion tool; how to create raving fans who introduce you to their networks; how to turn niches into riches, laser in on your perfect prospects, and ignore the "tire kickers"; and how to harness the biggest secret in social media--offline. Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.