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Ogilvy on Advertising in the Digital Age

Ogilvy on Advertising in the Digital Age( )
Author: Young, Miles
ISBN:978-1-63557-146-2
Publication Date:Jan 2018
Publisher:Bloomsbury Publishing USA
Book Format:Hardback
List Price:USD $30.00
Book Description:

From Miles Young, worldwide non-executive chairman of Ogilvy & Mather, comes a sequel to David Ogilvy's bestselling advertising handbook featuring essential strategies for the digital age.

Book Details
Pages:288
Detailed Subjects: Business & Economics / E-Commerce / Digital Marketing
Business & Economics / Advertising & Promotion
Physical Dimensions (W X L X H):7.66 x 10.07 x 0.88 Inches
Book Weight:2.134 Pounds



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