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Organizations Don't Tweet, People Do

A Manager's Guide to the Social Web

Organizations Don't Tweet, People Do( )
Author: Semple, Euan
Foreword by: McAfee, Andrew
ISBN:978-1-119-95055-4
Publication Date:Feb 2012
Publisher:John Wiley & Sons, Incorporated
Book Format:Hardback
List Price:USD $35.00
Book Description:

Practical advice for managers on how the Web and social media can help them to do their jobs better

Today′s managers are faced with an increasing use of the Web and social platforms by their staff, their customers, and their competitors, but most aren′t sure quite what to do about it or how it all relates to them.

Book Details
Pages:296
Detailed Subjects: Business & Economics / E-Commerce / Digital Marketing
Computers / Internet / Social Media
Computers / Internet / General
Physical Dimensions (W X L X H):5.546 x 8.717 x 0.881 Inches
Book Weight:1.05 Pounds



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