PR Technology, Data and Insights Igniting a Positive Return on Your Communications Investment |
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| Author:
| Weiner, Mark |
| Foreword by:
| McCorkindale, Tina |
| ISBN: | 978-1-3986-0042-3 |
| Publication Date: | Apr 2021 |
| Publisher: | Kogan Page, Limited
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| Book Format: | Hardback |
| List Price: | USD $134.00 |
Book Description:
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Improve your organization's PR process and quantify its impact on business objectives with this guide to using purpose-built tools, new data sources and strategic insights.
Improve your organization's PR process and quantify its impact on business objectives with this guide to using purpose-built tools, new data sources and strategic insights.