Performance Measurement of New Product Development Teams A Case of the High-Tech Sector |
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Author:
| Yu-Ching Lin, Erin Loparo, Kenneth A. |
ISBN: | 978-1-349-36485-5 |
Publication Date: | Dec 2008 |
Publisher: | Palgrave Macmillan Limited
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Imprint: | Palgrave Macmillan |
Book Format: | Paperback |
List Price: | USD $120.00USD $54.99 |
Book Description:
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Using the example of four Taiwanese brand-name multinational companies, this study seeks to unpack the relationship between project team performance measurement systems and new product success/failure. It examines the use of performance measurement results and the resulting impact on team-member behaviour and functional departments.
Using the example of four Taiwanese brand-name multinational companies, this study seeks to unpack the relationship between project team performance measurement systems and new product success/failure. It examines the use of performance measurement results and the resulting impact on team-member behaviour and functional departments.